Spec DirectingWe love production, every part of it, from casting to wardrobe to directing. And while we’ve always been very hands on when it comes to how something should be directed, we’ve never actually directed anything of our own.
So, we decided to change that.
European Summer
Most of the perfume spots out there seem to have huge budgets, a major celebrity and very little concept. Sadly, we don’t know any celebrities and our “budget” was a few hundred bucks – so armed with only an iphone, we set out to create and direct a perfume spot with an actual concept.